Our water footprint includes much more than the water we drink and use in our homes. In fact, the bulk of our water footprint comes from the water used to produce the goods and services we consume every day. All the food we eat, the clothes we buy and the products we use require water to be produced – and in some cases, in surprisingly large quantities. So when we consume these commodities, the water used to produce them becomes part of our water footprint.
By beginning to think and see “blue” in everything we use and consume, the greater our ability to reduce the impact of our water footprint. Every action we take to reduce our water footprint, both big and small, helps to improve the overall well being of our rivers and lakes, and the waters that sustain all life on earth.